§ 9-13-143.Rates for legal advertisements
Chapter 13. Executions and Judicial Sales · Article 7. Judicial Sales · Last amended 2023 · Last verified July 17, 2026
Full Text of § 9-13-143
Plain-English Summary
Advertising a judicial sale costs money, and under Code Section 9-13-145 that cost typically falls on the plaintiff before the sheriff will even run the ad. This section is the price ceiling that keeps the legal organ from setting its own rate for that captive, statutorily required business.
The rate structure rewards the four-week run that Code Section 9-13-140 already requires: $15.00 per 100 words for each of the first four insertions, dropping to $14.00 per 100 words for any insertion beyond that. Fractional blocks of fewer than 100 words are still billed at the full 100-word rate, so there is no discount for running short.
Subsection (b) sets the counting convention that determines what gets billed as a “word.” A run of digits, or of digits and letters together, counts as a single word even when it contains a hyphen, semicolon, colon, or similar punctuation mark, as long as there is no space inside it — a rule that matters for legal descriptions packed with lot numbers and deed book-and-page references. A space, once it appears, starts a new word for counting purposes. Subsection (c) then closes the loop on enforcement: no judge of the probate court, sheriff, coroner, clerk, marshal, or other officer may collect from either party more than the rates this section sets, foreclosing any workaround through an officer’s own markup.
Frequently Asked Questions
What is the maximum rate a newspaper can charge for a sheriff’s sale advertisement?
$15.00 per 100 words for each of the first four insertions, and $14.00 per 100 words for each insertion after that.
Are these dollar caps adjusted for inflation?
No. The statute sets fixed dollar figures — $15.00 and $14.00 per 100 words — with no built-in adjustment mechanism.
How are things like parcel numbers or deed book references counted toward the word total?
A block of numbers, or of letters and numbers, counts as one word even with an internal hyphen, semicolon, colon, or similar mark, as long as there is no space inside it; a space starts a new word.
What happens when an advertisement runs under 100 words?
A fractional part of 100 words is still charged at the same rate as a full 100 words — there is no reduced rate for a shorter block.
Can a sheriff or clerk charge the parties an additional handling fee on top of these rates?
No. Subsection (c) bars judges of the probate court, sheriffs, coroners, clerks, marshals, and other officers from receiving or collecting more than the rates set in this section.
Amendment History
Ga. L. 1878-79, p. 81, § 1; Code 1882, § 3704a; Civil Code 1895, § 5461; Civil Code 1910, § 6066; Ga. L. 1920, p. 86, § 1; Code 1933, § 39-1105; Ga. L. 1949, p. 566, § 1; Ga. L. 1953, Nov.-Dec. Sess., p. 271, § 2; Ga. L. 1964, p. 77, § 1; Ga. L. 1965, p. 174, § 1; Ga. L. 1968, p. 126, § 1; Ga. L. 1975, p. 52, § 1; Ga. L. 1981, p. 1808, § 1; Ga. L. 1985, p. 1042, § 1; Ga. L. 1989, p. 325, § 1; Ga. L. 1993, p. 91, § 9; Ga. L. 1995, p. 992, § 1; Ga. L. 1996, p. 6, § 9; Ga. L. 2023, p. 535, § 2/HB 254, effective July 1, 2023.